A scripted (or semi-scripted) speech delivered on camera. The talking part of wrestling. Great promos sell matches, build feuds, and create moments people quote for decades. Some wrestlers are better talkers than fighters, and that's fine, because a killer promo can make a mediocre match feel like a five-star epic. The Rock, Stone Cold, CM Punk, Paul Heyman: all-time promo gods.
"He cut a five-minute promo that had the entire arena eating out of his hand. No script, just vibes."