An aggressive, fast-tracked push to the main event scene. When management decides someone is THE guy and puts every resource behind them immediately — undefeated streak, title shot within months, main event segments weekly. Brock Lesnar's 2002 debut-to-champion run is the textbook rocket strap. It works when the talent is undeniable. It backfires spectacularly when the crowd isn't buying what management is selling.
"They rocket-strapped him straight from NXT to the Universal Championship in four months. The crowd didn't even know his entrance music yet."